For local businesses & brands · By NIL Advisory Group

Sponsor local athletes by the numbers, not the guesswork.

Athletes with smaller, closely-connected followings engage at 2–3x the rate of mega influencers — with audiences that are local, loyal, and paying attention. The NIL ROI Index scores every athlete on our roster so you know what a sponsorship dollar buys before you spend it.

✓ Verified engagement, not follower counts
✓ Compliance papered on every deal
✓ ROI receipt after every campaign
Join the Founding Sponsor Waitlist
How it works

Three steps to a measurable sponsorship.

1

Browse by ROI Index

Every athlete is scored on measured engagement, audience locality, content quality, and compliance record. You filter by market, sport, and budget.

2

We introduce & paper it

We make the introduction, provide contract templates, secure parental consent, and handle your state's disclosure requirements (in Ohio: the 14-day OHSAA clock). You contract directly with the family.

3

You get the receipt

After the campaign: engagement delivered vs. projected, in one report. Renew on evidence, not vibes. Projections are always labeled as projections.

The roster

Scored, growing, compliant — and local to you.

Athletes join the roster only when they reach NIL-Ready status (Index 70+) and their family opts in. Here's what browsing will look like:

NIL-READY ROSTER — PREVIEW ILLUSTRATIVE EXAMPLE
Athlete
Sport · Class
Market
ROI Index
Audience locality
Athlete Name
Soccer · '27
Cleveland, OH
Athlete Name
Basketball · '26
Columbus, OH
Athlete Name
Track & Field · '27
Cincinnati, OH
Illustrative layout only — no real athlete data is shown. Index values appear when the roster launches. Athlete identity is revealed after a match request and family opt-in. We never sell athlete contact data.
The model

We're paid for access and compliance — never a cut.

Sponsors pay a flat access and matching fee. Families contract directly with you and keep 100% of the deal. No commissions on either side means nobody at the table has a reason to inflate a deal — you get honest numbers, they get honest advice. Founding sponsor pricing is announced at launch; waitlist members get it first (and get founding-tier terms).

Founding sponsors

Get first pick of the roster.

Launching first in Ohio. Waitlist members see the roster before anyone else and lock founding-tier pricing.

No spam, no obligation. We'll reach out when the roster opens in your market.